Post & Graphics

Un promo in stereo 3D da LipSync per 'Creeping Zero'

Nine minute piece posted on Pablo 3D. Newbury, UK, uly 2010: London-based LipSync Post recently posted a nine minute promo on Pablo for Dan Films' 'Creeping Zero'. The piece, thought to be the first Stereo3D movie promo made, won two ovations at the European Film Market in Berlin (unheard of for a promo), and has been instrumental in helping to secure funding for the movie to go into production. Stereo3D shooting of the full live action movie will commence later this year with release scheduled for 2011.

LipSync Post is owner of the UK's largest number of 3D-equipped finishing systems with two Quantel Pablos and an iQ. "We are involved at the pitching stage for a number of major 3D projects but this is the first time we've been asked to help promote a film to win backers," said Kevin Phelan, LipSync's Head of Post Production. "Although it was only a relatively short piece, it required a lot of concentrated effort to convey its dark, threatening atmosphere and making the most of the possibilities of 3D for reinforcing this. In particular this meant getting the stereography just right, particularly the front-plane/back-plane. The Quantel 3D tools were great for this."

With LipSync Post fully tooled up for the 3D future, Phelan is looking forward to the rapidly growing business opportunities offered by this new medium. "I see 3D becoming a major part of our workload within the next two years," he says. "And 3D will also take off in broadcasting - the driver for how quickly relates directly to the cost of TV sets and production - affordability will drive adoption."


Two images from Dan Films' 'Creeping Zero' promo are available in high resolution - email Questo indirizzo email è protetto dagli spambots. È necessario abilitare JavaScript per vederlo. and I will send them over immediately.

Quantel - a passion for post, DI and broadcast

Quantel is a world-leading developer of innovative, high performance content creation and delivery systems across post, broadcast and DI. We are passionate about creating the most open and efficient tools for the digital age. Quantel's product range includes: multi-resolution finishing systems; award-winning color correction solutions; stereoscopic 3D post systems and integrated news and sports production systems. They all deliver the creative, productive and profitable workflows that give post houses and broadcasters the edge they need to thrive and grow in today's highly competitive global media market.

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