Post & Graphics

Light Iron e il nuovo workflow cvollaborativo con Genetinc Engineering

Leading Hollywood facility ups efficiency and flexibility with Quantel shared workflow technology
Newbury, UK, 17 March 2011: Hollywood's Light Iron has purchased a Quantel Genetic Engineering shared workflow infrastructure to augment its end-to-end file-based workflow.

Light Iron's two existing Pablo 4K systems can now work with the same shared media without wasting valuable time transferring media between suites or having to manage multiple versions.

Light Iron CEO Michael Cioni said, "Genetic Engineering is the key to our collaborative workflow. Keeping the Pablo platform the same and expanding the terminals enables us to multi-task without inducing redundant processes or having to transfer media. This reduces down-time and enables our colorists and conformists to migrate between projects throughout the workday, all the while increasing our overall storage capacity. We expect to expand this even further with the introduction of Pablo PA (Quantel's new conform, prep and workflow software) for additional flexibility."

"The best part about Genetic Engineering is that our artists literally won't know the difference. Because Genetic Engineering is transparent to the operator, it increases flexibility without any trade-off. Color and conform operators can work faster because they are not married to one specific location. It's simply a win-win for everyone."

Cioni continued, "We've chosen to invest in Pablo because it best meets our requirements for powerful manipulation of 3D and 2D file-based cinema. In addition, an important issue in owning a business is to ensure all your employees' talents and your tools are equally maximized. With two Pablos, our expert team can provide literally all of the DI services our clients require of us on just one comprehensive system."

"As digital intermediate continues to evolve, so do the expectations of the creatives. Expert color correction alone no longer satisfies all of the filmmakers' requests in a progressive DI setting. This is why Pablo is so valuable to us. Our artists are as familiar with the compositing, painting and editing tools as they are with the grading tools. This means fewer shots are being exported for work outside of Pablo, which minimizes breaks in creative momentum, limits additional artist involvement, alleviates render and export delays, and saves on investment in additional systems," concluded Cioni.

Light Iron is currently providing services on features such as 'The Muppets' (Disney-RED MX), 'Scorpion King 3' (Universal-RED MX), 'Fred 3D' (Lionsgate-RED MX), 'Goats' (Red Crown-Arri Alexa) as well as file-based commercial projects such as Lemonade Mouth (Disney), BMW, Chrysler, Hyundai, Dasani, Lucozade and Hanes. Light Iron also provided the complete file-based DI workflow on the multi-Oscar winning movie 'The Social Network'.

The attached picture shows Light Iron Supervising DI Colorist Ian Vertovec at work on 'The Social Network'.

Light Iron

Light Iron is a Hollywood-based post production facility that specializes in on-site dailies, digital intermediate, archival, and data services for projects originated on file-based motion cameras. The company offers services for feature film, episodic television, and web-bound projects at both the independent and studio level. The company distinguishes itself by offering clients state-of-the-art hardware and software solutions configured to enhance the creative process. More specifically, Light Iron offers post production solutions that minimize time, maximize image fidelity, and increase filmmakers' creative control over their projects.

Quantel - a passion for post, DI and broadcast

Quantel is a world-leading developer of innovative, high performance content creation and delivery systems across post, broadcast and DI. We are passionate about creating the most open and efficient tools for the digital age. Quantel's product range includes: multi-resolution finishing systems; award-winning color correction solutions; stereoscopic 3D post systems and integrated news and sports production systems. They all deliver the creative, productive and profitable workflows that give post houses and broadcasters the edge they need to thrive and grow in today's highly competitive global media market.

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