At the 2010 NAB Show, Softel will showcase a new subtitling and captioning solution that allows broadcasters to manage caption/subtitle binding in the workflow.
Binding Stages
Subtitles and captions can be ingested or bound at different times in the lifecycle of the content:
- Early binding: The pre-prepared file is matched to the content well ahead of transmission.
- Late binding: Occurs closer to air time and is only possible thanks to faster-than-real time encoding techniques.
- Live binding: For either truly live content like sports and news, or for time-of-air binding of subtitle and caption data/files.
Reliably and efficiently binding subtitles and captions to the content at the correct time is an issue in complex modern workflows. The Softel Swift™ TX subtitle and caption playout and management platform combines with Softel Swift vTX™, caption and subtitle encoding software, to provide a master subtitle and caption control centre that seamlessly integrates in the workflow to automate binding. This combined solution includes ScheduleSmart™, a complex-algorithm based system, that efficiently and dynamically manages the binding of ancillary data whether early, late or live.
Softel will also highlight at the 2010 NAB Show:
Caption and subtitle encoding software: Softel Swift™ vTX
The Softel Swift vTX enables broadcasters to repurpose content regardless of file format. It allows them to switch between standard and high-definition formats easily to facilitate multiplatform and worldwide distribution. Swift vTX supports a large array of file, wrapper and playout formats, facilitating the integration of captioned or subtitled content across a wide range of media servers and editing solutions.
Caption playout and management platform: Softel Swift™ TX
The Softel Swift TX is a flexible and cost effective caption and subtitle management platform that reduces workflow complexity and increases reliability and productivity. The versatile solution features real-time transcoding and the broadest range of automation interfaces and file format support.
Audio description software: Softel ADePT
Softel ADePT audio description software allows broadcasters to increase audience reach. It provides access to content for visually impaired audiences. ADePT saves preparation time by streamlining audio description scripting, recording and playout.
Interactive TV solutions for test and playout: MediaSphere™
The Softel MediaSphere™ interactive television playout platform enables the rapid deployment of innovative interactive applications, allowing broadcasters to increase revenue and loyalty quickly. MediaSphere supports all DTT, DSAT and cable interactive standards, including EBIF, tru2way, MHEG and OpenTV. Its unique ability for parallel multiformat playout provides a flexible and scalable solution, decreasing time to market and reliably playing out high volumes of interactive content.
Ancillary data processing solution: vFlex™ HD/SD
Softel vFlex™ is the latest evolution in a long line of ancillary data processors from Softel. vFlex offers a unique single-unit, multifunction solution that provides everything from ancillary data encoding, opt cue encode/decode and wide screen signalling to graphic insertion across HD and SD SDI.
Teletext editing, management and playout solution: Cyclone™
The latest generation of Microsoft® Windows®-based Cyclone™ Teletext systems distils Softel's extensive expertise into a highly dynamic and scalable management and transmission solution. Cyclone leverages networking and internet technologies to offer high availability, remote editing and automated updates from external data sources, cost-effectively supporting highly dynamic Teletext services. Data export in common formats enables easy repurposing of content to the Internet and mobile devices.
Company Overview:
Softel is a global leader in key TV and video technologies including captioning and subtitling, interactive TV, MPEG stream processing and multiplexing, opt and ad insertion cuing, and Teletext, delivered through a full range of products, professional services and bespoke development.
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